The Split Personality of Entrepreneurship [FREE A/V #715]

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(FREE A/V - DISCOMFORT WEEK! - Part 1 of 4)

Recorded January 11, 2019 - Back together in Pittsburgh, Brett and Andrew discuss a book called The E-Myth: Why Most Businesses Don't Work and What to Do About It. The book was written decades ago and last updated at the dawn of the digital revolution, but it contains wisdom still very relevant to us today. The E-Myth describes the self-employed or small business owner as a person who initially tries to play three distinct roles: a technician, a manager, and an entrepreneur. Brett and Andrew evaluate their aptitudes in each area, and discuss strategies for improving.

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